Meaningful
Marketing
Talks

Dans un monde qui évolue constamment, il est plus difficile que jamais de prévoir l'avenir. Nous ne prétendons pas avoir une boule de cristal, mais nous avons les Meaningful Marketing Talks : 7 sessions et workshops avant-gardistes sur ce à quoi ressemble l'avenir du marketing.

Le
programme

À partir de mars 2022, nous explorerons les moyens Meaningful afin de toucher le cœur et l'esprit des clients. Et vous aurez l'occasion d'apprendre de la crème de la crème dans les domaines suivants : Sustainability,MarTech,Privacy & Ethics,and Inclusion & Diversity.

Track 1

Track 2

13h30

Accueil & Intro

Sustainability

14h10

Marketing in Insurance

Alpro: it started with a dream

14h40

Marketing Today is the accelerator of sustainable future

Waar sustainability en Purpose samenkomen

15h10

Neuromarketing for more sustainable consumer behaviour

The responsibility in sustainability of communication agencies

Berten Peremans – Publicis groupe

15h40

Sustainability – From THOUGHT leadership to DO leadership

Kris Michiels – Unilever

16h00

Break

16h30

Accueil & Intro

Inclusion & Diversity

16h35

Panel Internal: What does Inclusion & Diversity mean for a company?

In the panel Kathleen Peeters – Deloitte, Ihsane Haouach – Teach for Belgium, Eric Demaeght – Envie, Ann Govaerts – DPG Media, Tamara Eelsing – MIVB/STIB, Karima Ghozzi – Delhaize

Moderated by: Suyin Aerts

17h05

Q&A session

17h20

Panel External: What does Inclusion & Diversity mean for communication & marketing?

In the panel Anne-Clotilde Picot – IKEA, Alain Mayné – Hoet&Hoet, Els Lagrou – Kunstmaan & Albert Heijn, Taha Riani – Allyens

Moderated by: Suyin Aerts

17h55

Q&A session

18h15

Networking

Track 1

13h30

Accueil & Intro

Sustainability

14h10

Marketing in Insurance

14h40

Marketing Today is the accelerator of sustainable future

15h10

Neuromarketing for more sustainable consumer behaviour

Olivier Tjon – Beyond Reason

15h40

Sustainability – From THOUGHT leadership to DO leadership

Kris Michiels – Unilever

16h00

Break

16h30

Accueil & Intro

Inclusion & Diversity

16h35

Panel Internal: What does Inclusion & Diversity mean for a company?

In the panel Kathleen Peeters – Deloitte, Ihsane Haouach – Teach for Belgium, Eric Demaeght – Envie, Ann Govaerts – DPG Media, Tamara Eelsing – MIVB/STIB, Karima Ghozzi – Delhaize

Moderated by: Suyin Aerts

17h05

Q&A session

17h20

Panel External: What does Inclusion & Diversity mean for communication & marketing?

In the panel Anne-Clotilde Picot – IKEA, Alain Mayné – Hoet&Hoet, Els Lagrou – Kunstmaan & Albert Heijn, Taha Riani – Allyens

Moderated by: Suyin Aerts

17h55

Q&A session

18h15

Networking

Track 2

13h30

Accueil & Intro

Sustainability

14h10

14h40

Alpro: it started with a dream

15h10

The responsibility in sustainability of communication agencies

Berten Peremans – Publicis Groupe

15h40

Closing Keynote:

Sustainability – From THOUGHT leadership to DO leadership

Kris Michiels – Unilever

16h00

Break

16h30

Accueil & Intro

Inclusion & Diversity

16h35

Panel Internal: What does Inclusion & Diversity mean for a company?

In the panel Kathleen Peeters – Deloitte, Ihsane Haouach – Teach for Belgium, Eric Demaeght – Envie, Ann Govaerts – DPG Media, Tamara Eelsing – MIVB/STIB, Karima Ghozzi – Delhaize

Moderated by: Suyin Aerts

17h05

Q&A session

17h20

Panel External: What does Inclusion & Diversity mean for communication & marketing?

In the panel Anne-Clotilde Picot – IKEA, Alain Mayné – Hoet&Hoet, Els Lagrou – Kunstmaan & Albert Heijn, Taha Riani – Allyens

Moderated by: Suyin Aerts

17h55

Q&A session

18h15

Networking

 Nos
Sponsors

Key Partners

Partners

Souhaitez-vous participer en tant que partenaire à cet événement ?

Veuillez contacter nathalie.prieto@marketing.be!