Sylvie Vandevelde

Sylvie Vandevelde

Chief Brand Officer – itsme

Room 1 – 11:25 AM


From taking care of customer experience in real life to Design Thinking and UX in a digital world, for Sylvie Vandevelde, Chief Brand Officer at itsme®, the customer-user-citizen needs to be at the heart of every solution. Thanks to technology and innovation, we have the opportunity today to be in the driving seat of our digital us. An inclusive society needs a trusted ID that is easy to use and compliant.


The paradigm shift in data-sharing: solving the paradox for the citizen

New data-sharing eco-systems and wallets are emerging, through which citizens will be enabled to share their data with different relying parties. But how can they remain in the driver’s seat, and control which data are shared and with whom? How can they share data in an easy way, with compromising on security? And how will they navigate through the complex landscape of authentic sources, digital wallets and relying parties? Learn how digital identities will play a role, in bringing all actors together to provide a seamless and secure experience.