IAB MIXX Award Agency of the Year 2018
04/06 Track 2 – 10.00
Erwin Jansen is entrepreneur and master marketer. He is co-founder and managing parter at Wunderman Antwerp.
This company uses data and insights to make creative solutions with the sole purpose of inspiring people to take an action.
Wunderman Antwerp understands that to engage today’s audience a brand must move beyond just product messaging to deliver culturally relevant and emotionally compelling experiences across channels and at the right moment.
Business: Wunderman
ABOUT THE PRESENTATION
The Agency of the Future, the Future of the Agency.
survival of the fittest, the smartest, the fastest,…?
In less than 20 years, starting as a digital agency with 2 people, Wunderman Thompson grew into an integrated agency with 222+ people, working for clients in Belgium and 70 other countries. Last year the agency was the first ever to be elected Creative Agency of the Year, Digital Agency of The Year, and overall Agency of The Year in a single year. What did we learn, and more importantly what’s next? Not just for our agency, but for our industry.