Expert Hub B2B
05/06 track 2 – 10.30
Bert Heyens is founder of if we were you, a full service communication agence with a down to earth approach.
The agency advises companies in marketing and communication like friends would do: strongly involved but straightforward nevertheless.
He is president B2B expertgroup at BAM – Belgian Association of Marketing and specializes in B2B communication.
Roland Gerets is CO-President B2B Expert Hub, Sales Director Mobilosoft, Project Manager and Consultant at BrainTower, and lecturer B2B Sales and Marketing.
He helps companies to use the internet to generate in-store trafic.
He has a Result driven personality with wide experience in business development, people management and strategic guidance in a multi-lingual and multi-cultural environment.
Business: If we were you & Mobilosoft
ABOUT THE PRESENTATION
Title: Discover how technology pushes B2B Marketing to the next level in interaction and changes the existing business models?
Summary: How well are Artificial Intelligence and Chatbots already integrated in the Belgian B2B marketing landscape and how does it work for B2B organisations. Business models are also changing in B2B: Anything As A Service (xAAS) is seen as the next big thing! How will this impact your marketing approach?