Expert Hub Content Marketing
06/06 track 2 – 10.00

Bart Lombaerts is head of content at SPYKE_BE.

SPYKE is production house that provides companies with sharp journalistic content to achieve their marketing goals.

He also teaches content marketing at IHECS and is co-author of Content marketing – van marketeer tot uitgever.

Michel Libens is managing partner & CEO at Propaganda, one of the Belgian market-leading content marketing agencies.

He is founding chairman of Custo, the Belgian federation of content marketing agencies and chairman of the STIMA content marketing expert group.

Together with Bart Lombaerts, he wrote the book content marketing – van marketeer naar uitgever.


Title: 3 trends, 3 award winning cases

Summary: A status of Content Marketing in 2019 based on the latest trends and the most beautiful cases from the BOCA.