Corinne Mostaert

Corinne Mostaert

Inovation Lead – Kantar Belgium
Sustainability Lead Central and Southern Europe
Track 1 – 14h40
A PROPOS DE LA PRESENTATION

Titre: Marketing Today is the accelerator of sustainable future

Déscription:

Marketing Yesterday is associated with over-consumption, waste, non-inclusion, …

Sustainability is a human story, who else than marketers know human beings the best and can get the value – action gap solved?

Marketing Today is the accelerator of sustainable future!

However, this requires consideration and method. Communicating about 5% of your company impact is not the way forward.

How to start and lead the change?