Finalist Marketer of the Year 2018
05/06 track 1 – 15.00

Alexandre Helson is Chief Spectaculoos Officer at Maison Dandoy.

Maison Dandoy a family-owned artisanal bakery based in Brussels.

They make gingerbread cookies for which they are famous, different types of cookies, sugared bread, cake and delicious treats.

Business: Maison Dandoy

Marketing Days Speakers Alexandre Helson
ABOUT THE PRESENTATION

Title: How to transform a local family business into a global family brand?

Summary: Founded in 1829, Maison Dandoy is a family-owned artisanal bakery based in Brussels.

Discover how we build a generous brand universe, ranging from the brand identity, tone of voice and website to campaign videos, co-branding strategies and the new boutique design.